City Profile: Treasure Island

Treasure Island: A Gulfside Escape

Treasure Island is a charming town and a favorite among residents and visitors. It’s located on Florida’s Gulf Coast in Pinellas County and is known for its casual atmosphere and amazing waterfront views.

About Treasure Island

• Population: Approximately 6,590 (2022 estimate)
• Median Household Income: $87,941
• Median Home Value: $760,312 (2024)

Beaches

Treasure Island features three miles of shoreline divided into distinct beach areas, each offering unique experiences and amenities. The beaches are public, ADA accessible, and have ample parking. The calm waters and gentle slopes make the area perfect for families looking for a day at the beach.

• Treasure Island Beach: The main beach in the town is perfect for swimming, kayaking, or working on your tan. The gulf breezes are perfect for kite flying, and Treasure Island Beach features the annual kite flying festival each January. If you’re looking to ride a bike or take a walk, the nearby 45-mile Pinellas Trail is easily accessible.
• Sunset Beach: Located at the southern end of Treasure Island, Sunset Beach is famous for its welcoming vibe, unique homes, beachfront bars, and live music. It’s a favorite spot for the LGBTQ+ community and anyone who loves a relaxed beach scene. Don’t miss the stunning Gulf Coast sunsets or fishing at Blind Pass—both are experiences that truly live up to the beach’s name!
• Sunshine Beach: Located at the northern end of Treasure Island near John’s Pass, Sunshine Beach is a tranquil escape with a laid-back, residential vibe. Perfect for people seeking an alternative to the fast-moving main beach, Sunshine Beach features charming sea oat-lined dunes and convenient walkovers that lead directly to the soft sands. Sunshine Beach is less commercialized and focuses on natural beauty and a toned-down atmosphere, making it a great spot for relaxing, soaking in the views, and enjoying the serenity of the Gulf Coast.
• St. Petersburg Municipal Beach: Located at 11260 Gulf Beach Blvd. in Treasure Island, St. Petersburg Municipal Beach is a public destination for families and beachgoers looking for convenience and fun. The beach features a kid’s playground, volleyball courts, restrooms, showers, and changing rooms. Concessions are available for snacks, drinks, and beach essentials, including beer and wine. Accessibility is a priority here, with ADA parking and beach-accessible wheelchairs to ensure everyone can enjoy the Gulf’s beauty. With one of Treasure Island’s largest metered parking areas, it’s easy to spend a stress-free day soaking up the sun and enjoying this well-equipped beach spot.

Activities to Love

Treasure Island’s natural beauty makes it an outdoor playground for all ages.

• Fishing: If you’re looking for shore or pier fishing, head to John’s Pass for redfish, snook, or Spanish mackerel. If you’re looking for Kingfish or even sharks, head to Sunset Pier. If staying close to shore is more your speed, Treasure Island has numerous boat rental and charter providers for those looking for grouper and snapper. Or, if you want to explore deep sea wreckages or the Treasure Island Artificial Reef for Mahi-Mahi or Tuna, check out the Yacht Fish Charters or Fish Taxi Charters.
• Water Sports: Check out the calm waters of Boca Ciego Bay for paddleboarding, kayaking, jet skiing, or parasailing.
• Cycling & Walking: Take a ride or stroll on the nearby Pinellas Trail, a 45-mile paved path for bikers and walkers.
• Kite Flying: The wide, open beaches are perfect for flying kites, and the town even hosts an annual kite festival to celebrate this family-fun activity.
• The Sanding Ovations Master’s Cup is an international yearly sand sculpting competition and exhibition in Treasure Island.

Dining on Treasure Island

Foodies will love the variety of options, from beachfront bites to upscale dining experiences.

• Middle Grounds Grill: Casual patio dining with an upscale atmosphere. Middle Grounds Grill is known for its elegant seafood dishes, including the must-try Chilean sea bass.
• Sloppy Joe’s on the Beach: Its namesake opened in Key West the day prohibition ended in 1933. Sloppy Joes features American cuisine ranging from burgers to tacos to some of “Hemingway’s Favorites”.
• The Pearl Restaurant: Rated one of the top fine dining restaurants in the area, The Pearl is an upscale experience offering gourmet seafood, steaks, and an intimate dining atmosphere. Try Chef Karim Chiadmi’s signature dish, Chicken Tagine.

A Community That Feels Like Home

Treasure Island combines the best of small-town charm and modern amenities. The town appeals to both full-time residents and seasonal visitors.

If you’re considering building a custom home or custom elevated home in Reddington Beach, Winway Homes has been building in the St Petersburg area for over 25 years. Winway Homes specializes in building homes that blend the coastal lifestyle with your unique needs. Contact us today.